Learn how to be creative

Bear and Owl drawing workshop. I have been teaching at the School for Tai Chi Chuan in Amsterdam for several years now. Tai Chi is a very good method to tune in to your creativity. That is why I give workshops in which I combine Tai Chi with drawing and writing. If you want to [...]

Commercial break!

Trying to show 30 years of prize-winning work for top brands such as Heineken, Albert Heijn in a few minutes is actually impossible. But what the heck...that’s life. MY TALENTS Can you makea website for me? What is a concept? And what can you do with it? The nature of the beast Let a video [...]

The nature of the beast

I've been drawing as long as I can remember. I always wanted to become an artist, but apparently I had to walk a different path, for when I was a girl of 17, I found myself already working in an advertising agency. That was a long time ago. Then art directors still had to make [...]

What is a concept?
And what can you do with it?

Whether it is about creating a project, a website or a video, I always start by searching for the “concept”. A concept is a creative idea, that works like a compass and gives direction to everything that you want to do… not only when developing communication tools, but also when inventing new products or services, [...]

What can I do for you?

Hello Welcome to my website. I hope you’ll give yourself some time to have a look around. In the first 10 seconds of visiting a page, users make the crucial decision to stay or to leave. So my first impression had better be good. Yes, we all know something about people's behavior on the internet, [...]

Can you make
a website for me?

 www.koenhazewinkel.org The short answer is: YES, I can. The real answer is: it is a process that we undertake together. The process: First, I am going to LISTEN to you very carefully. What is your story? Why do people come to you? And how can we help them to find you? When I know enough, [...]